You'll need a vehicle, equipment fitout and franchise fees. This is a real business so there's some investment required. You don't need this all up front, most people utilise some form of finance and we can help put you in touch with the right people to assist.

The approximate split is :

Vehicle - 38k
Equipment package - 45k
Franchise Fee - 33k
Legals - 4k

The equipment package includes everything you need to run the first truck in the business including the uniforms, vehicle wrap, spare parts, tools and starter kit of supplies - there's nothing more to buy to get started.

The target we shoot for is around $250k in revenue per truck, per year. That's revenue, not take-home. We built that model from ten years of running our own trucks, so it's grounded in what we've actually done, not a spreadsheet.

Of course, it's entirely up to the operator. Some will do a lot more, some a lot less, depending on how hard they drive the business, how closely they run the system, and their territory and timing.

We're not here to give you projections. But we're happy to be open about what's happening in the network right now. You can speak with any of our current franchisees, not just the ones we pick, and ask how they're tracking and what their real numbers look like. What they share is up to them, but they're a pretty open bunch

Fresh Front ran our own operation for nearly a decade before we franchised. The data comes from actual revenue not projections, not "potential earnings," not a spreadsheet someone built to sell you a franchise.

Profit looks different depending on how you run it. Are you scaling aggressively and reinvesting? Drawing a salary from day one? Adding trucks fast or building steady? There's no single number because there's no single approach and anyone who gives you one is lying.

What we can do: run a completely transparent forecast on your call with Marty, tailored to your situation, your territory, and your goals.

Additionally we can also put you in touch with our current franchisees to see what they are making.

You could...

But expect 5+ years and hundreds of thousands figuring out marketing, software, pricing, hiring, and services and fixing a lot of mistakes!

That's exactly what Marty did before building the system you'd be stepping into on day one.

That aside, once you've done all that - you'd still need to wear all the hats.

If you outsourced marketing, maintaining the tech, website etc the costs would be a lot more than our royalty fee.

You'd also be paying full price for equipment and supplies, our partners get massive discounts due to our buying power which means more money in their pocket.

There's plenty of people that are better suited to doing it all themselves though.

Fresh Front suits people who see the value of leverage and scalability over just learning how to clean things!

You start on the truck yourself. That's where you learn the systems, the work and how the business actually runs. With the right person who follows the training, that comes together quickly.

Once you've hit a few key milestones, you're ready for truck two. That's your first employee, and we'll connect you with finance partners to make getting the second truck easier. Then you can do the same again for a third.

Beyond that, there's room to keep growing in your territory, or to take on more territories and run a multi-truck, multi-territory operation. That's where it gets genuinely exciting.

The system is built for people who want to grow like this. The training, the support and the way we run things are all geared to people who want to build something bigger than themselves.

For context, we ran our own operation to around $1.25M (ex GST) before we franchised.

A day to day single truck operation is around 70% cranking out the jobs and 30% quoting, organising, planning and relationship building.

This split swings a little depending on how busy you get - importantly this is the type of business that rewards people that can check their ego at the door and don't mind getting stuck in and getting their hands dirty.

As you scale up the day to day moves more into sales, managing a small team and operations tasks.

Most of our franchisees work a 5 day week with plenty of flexibility and the occasional weekend when it's busy for them.

We run a 10% royalty based on your revenue. We don't get paid unless you do. It's that simple and we both have skin in the game on growth.

Like any business there are operating costs involved around insurance, technology, fuel, wages etc.

For a full overview, book a call and we can provide you all the relevant disclosure documentation which covers all the costs up front.

This is one of the biggest advantages of the whole system.

We run the digital marketing engine for you: Meta ads, Google ads, your local website rankings and local SEO. You fund the ad spend to the platforms, we do everything else.

We don't just generate leads and throw them at you. We qualify them 24/7 and book quote appointments straight into your schedule. It's a big part of how our franchisees are growing right now.

That said, once you're in business you've still got to get out there and fly the flag. There are some simple things you can do in your local community alongside the digital side, and we'll give you the playbook for them. They make a real difference to how fast you build a solid foundation.

Nope.

Most of our franchise partners came from completely different industries.

Our training system takes someone with zero industry experience and gets them productive and earning within a month.

What we look for isn't cleaning experience.

It's drive, the ability to follow a system, and the willingness to build something.

Fresh Front is a new franchise system but it's not a new business. We've been operating and refining a succesful business for nearly 10 years now. The systems are battle tested and our experience 'in the weeds' is vast.

Being early has advantages: territories wide open, direct founder access, and a system that moves fast. Every big franchise started somewhere.

The question is whether the system works. The numbers say it does - we can delve into that in a call.

Not at all. Real business values experience. Reliability, people skills and knowing how to get things done count for more here than they ever did in a corporate org chart.

As for the physical side, it's not back-breaking. Several of our owners in that age range say they feel better for getting out and about instead of sitting at a desk all day.

Make no mistake, early days you'll get your hands dirty. But there's a clear plan to scale yourself off the truck.

We’re not here to sell a franchise to anyone with a pulse and some dollars.

Fresh Front is a selection process on both sides. We want to make sure the business is a good fit for you, and that you’re the right fit for the network.

That means a few proper conversations around what you want, what the business actually looks like, and whether everyone’s on the same page.

We’ll also get you out on the truck with one of our current franchise partners so you can see the real day-to-day and speak to people already doing it.

If it’s not a fit, we’d rather work that out before anyone signs anything.

If you’re approved and we both decide to move forward, it’s usually around six weeks from signing to launch, including training, setup and equipment prep.

We do lots of training up front, over 40 hours of online training before you even tough any equipment. That's followed by 3 days in our HQ running over all facets of the business and leads to us coming your market to help you launch and prime the machine.

Ongoing - we're partners and there are various support channels to lean to help you, right down to calling the founder if you get stuck.

We've found that a lot of the support can be done remotely as we can jump into your software and tweak things, tell you what to click - meta glasses and/or a facetime call can be a game changer for on site issues too.

Let's not forget we are all in this together and can leverage our network of like minded peers who are all in the same boat - we run our own online community which is a closed inner circle of high performing business owners.

Running our own system for a decade taught us a few things - when things aren't going right we know where to look. We know what KPIs to measure and have all the data to make the right call. This is really powerful in helping someone recreate our success.

Additionally we schedule monthly reviews to look at the metrics, numbers, issues and forecast moving forward.

If you're on board - we're all-in on helping you grow!